There are many ways to market your site without using
search engines and yet you may have
the type of business and/or desire that
warrants the effort to work with the search engines.
Beware the urge to look for immediate gratification
because search engine optimization is more about attracting and sustaining
traffic over time. Getting people to view your pages and use your services is
best done through well written content.
|
What is Search Engine Optimizaton?
Search engine optimization (SEO) is the technique
of determining what elements are used by organic search engines
to determine ranking and then manipulation those elements for
the ranking benefits of a website or web page.
In Other words:
SEO is a term that refers to the customization of
a website or web pages (s) to rank high in search engines for
specific keywords. |
"When
you use search engine optimization, you aren't employing tricks or hacks,
but instead writing your pages so that they provide exactly what your
customers want while simultaneously showing it to the search engines
effectively."
http://webdesign.about.com/od/seo/a/aa061305.htm
Manual
Search Engine Submission
Directories sites
are best suited for manual submission.
"Because the directory submission process is geared so specifically to each
particular directory, you MUST submit by hand. An automated submission
program can't adequately submit to any directory because it isn't able to
study the directory's structure and determine which category is best."
[http://www.netmechanic.com/news/vol3/promo_no14.htm
]
The best website I've found on the topic of
manual search engine submission is
www.handsubmit.com. They have a huge amount of information on the topic
and offer a low one time charge as opposed to monthly fees levied by most
companies. If you are looking for search engine optimization or want to find
out more about the process I recommend
www.handsubmit.com.
There are countless sites that offer
information. Here are a few I've found that are helpful and seem to be
credible in what they offer and how it is presented.
http://searchenginewatch.com/
http://www.thesitewizard.com/sitepromotion/index.shtml
http://webdesign.about.com/od/seo/a/aa061305.htm
http://www.avangate.com/articles/online-seo-tools_79.htm
www.spiderbait.com
Remember,
whether or not you rely on the search engines for marketing your website,
you want to write your site to include relevant titles, keywords and a sound
internal linking structure. "Most
importantly match text links
with keywords in the title tags of linked pages."
Internal Linking Structures
Dante A. Monteverde in May 2007 Website Magazine